Meta AI

Meta AI is taking off. It is the AI asistant in Facebook, Insta, WhatsApp, and Messenger. It learns your vibe and engages back in short, sweet responses. Nobody needs a stick, robot like assistant, and this one is just cool.

How It Works

You type or speak to it. It learns from your likes, images, and posts, almost like your social self but smarter. It is currently being promoted in a stand-alone app now, too, pretty neat huh?

Spread and Reach

By early 2025, Meta AI was closing in on 700 million users. Then in late Q1, it was nearly hitting 1 billion users monthly. Going fast!

Pricing Insight

For now, it is free. No paywall yet. But big Zuck said, it is likely there will be paid recommendations or subscription down the road. So plug and play us now. Free is better!

Pros

Very convenient already in your apps.
You can talk or type and it is done.
Can learn your preferences.

Cons

You might feel that someone is looking over your shoulder. Feels intimate.
Monetization might have been backhanded.
Privacy issues Meta has a record there.

What does Technology & Features amount too?

Powered by Llama models: bi modal, image generation, audio chat, prompt feed. You can also browse and remix prompts from other users on the AI app. Neato.

Growth in Numbers

The real kicker is: this is a Meta product. Millions of people open FB, IG, etc, on a daily basis. So, they probably shoved AI into the search bars so the adoption would happen at lightning speed.

Website Monthly Visits

It is a good bet that, based on the usage of Meta AI, the web traffic is following their user spike close to 1 billion MAU’s. As of early 2025 it’s serving close to a billion visits a month.

Their data tracking isn’t made public but the number of users alone is telling.

Social Followers

Meta AI does not have dedicated social accounts, it nests within Meta’s gargantuan platforms. So in terms of total followers; combined there are billions of total followers. The reach of Meta’s social platforms is significant.

Final Thoughts

Meta AI is your own intelligent friend in social apps it is fast, learns your style, and is quite nice. It is free now it may cost you later. So just ride the wave for now.