Looka is an AI powered branding tool that helps people quickly created logos, brand kits and matching assets.
You don’t have to be a graphic designer.
You enter your business name, select symbols, fonts, color.
Then Looka will generate designs that you can tweak.
You can also get things like social media templates, business cards, and a simple website.
Looka is dedicated for startups, freelancers, small brands wanting high quality design quickly without breaking the bank.
Simply tell Looka your brand name and its style, and then choose your favorite fonts, symbols, and colour schemes.
Looka will present you with many logo mockup options, where you can select the one you would like to customize, and you can play around with the layout, spacing, colours and shapes until you have a logo you LOVE.
You will also see the logo in mockups (shirt, business card) which helps in the decision making process.
Once you are satisfied with your logo, you can download the files in different formats (PNG, SVG, EPS types).
You receive a Brand Kit, A Social Media Kit, matching templates etc.
The AI guides you to select design styles that are relevant to your brand identity.
The platform aims to provide tools to help maintain brand consistency wherever your logo, colour scheme, font goes, you will have coherence.
Looka receives approximately 2362million visits a month worldwide.
Over 20 million people in 188 countries have used Looka so far.
On Facebook, Looka has 20,000 followers. Facebook That isn’t for all platforms combined, but gives sense of viewership.
Here are some keywords / phrases (LSI keywords) that comparable tools, or competitors, rank for: “logo maker”, “logo generator”, “AI logo creator”, “logo maker online”, “online logo maker free”, “brand kit tools”, “social media templates”, “logo design mock ups”, “branding assets”.
These give insights into what the user wanted: quick logo creation, quality files, consistency (brand identity), tweaked design options, cheap/free choices. I used most of the terms above organically.
on Looka varies, depending on what you want, and you will pay when you’re ready to use or download.
A basic logo file (PNG, low-res) will set you back about $20. While higher tier add ons (with more like vector files SVG/EPS, multiples of the logo layouts) are going to cost more, approximately $65.
Full branding kit (includes logo, social media, business card templates, etc), will be about $80+, depending on which add ons you add to it.
If you want the website builder + brand kit + all the assets, that’s additional cost.
It’s fast: make tons of designs in minutes!
Easy to get into: very intuitive editor, minimal learning curve.
Lots of file formats: vector files, transparent backgrounds, lots of variations.
Complete branding assets: not just a logo, you get templates, brand identity tools.
Mockups help to see your design in action (business cards, merchandise etc.).
Some logo styles feel generic if you don’t choose the correct tweaks.
Limitations on advanced custom designing (illustrations or super bespoke design work).
The price increases when you want all the features (brand kit, website etc).
Sometimes, editing a finer detail can feel less flexible than design package programs.
Looka is good for people that want quality branding without hiring a designer.
If you are an entrepreneur, small business, startup, side hustle.
Also a good option if you need branding assets (social media graphics, card, etc) quickly.
Watch out if you’re looking for something very custom or unique.
Or if you need a lot of illustration or very detailed artwork.
Also check out how your logo looks in print + large scale early ( sometimes screen mockups don’t show small imperfections).